Virtual Reality in Medical Market Seeking Growth From Emerging Markets, Study Drivers, And Forecast 2028
A recent assessment study of the global Virtual Reality in Medical market brings in the best of both qualitative as well as quantitative research techniques to analyze the competitive landscape for the forecast period 2020 to 2028.
The global Virtual Reality (VR) in medical market size is expected to reach USD 3,975.0 Million in 2028, and register a revenue CAGR of 31.1% during the forecast period. Virtual Reality (VR) is gaining significant traction for use in medical marketing. Various medical companies are making substantial investments in VR as a marketing tool to promote their products. Recently, Bayer AG began using VR experience to advertise new product launches. In addition, GlaxoSmithKline used VR as the center point of its campaign named ‘The Migraine Experience’. The program is designed to allow individuals who suffer from migraine headache to wear a VR headset and select from a list of symptoms and then pass the headset to their partners who do not suffer from migraine. This enables the non-affected wearer to experience a various visual and audio migraine effects, but without pain. The VR headset deployed by GlaxoSmithKline replicated some of the migraine effects, such as auras, thumping headache, blind spots, light sensitivity, and disorientation. GlaxoSmithKline also launched an app version that enables individuals to download it and have a similar experience using Google cardboard or other VR glasses.
The study also focuses on the major driving forces and the restrains shaping the progress of the industry across different regions. The report entails both, investigative and discovery research methods to examine the performance of the prominent market players and their winning strategies to stay ahead in the competition.
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The SWOT analysis carried out during the study sheds light on the strengths, weaknesses, opportunities and threats encountered by the prominent vendors. Expert insights on past, present and future trends covered by the study further aims to provide clarity on the future prospects of the industry.
The major manufacturers covered in this report:
Microsoft Corporation, Koninklijke Philips NV, Firsthand Technology Inc., Orca Health Inc., General Electric, Alphabet Inc., AppliedVR Inc., SyncThink Inc., Osso VR Inc., and EchoPixel Inc
The research analyzes market segmentation based on product type, application, sale and geographical regions. All different parameters known to impact the Virtual Reality in Medical market are assessed in this research report and have also been accounted for, examined in detail, analyzed through qualitative and quantitative research and weighed upon to get actionable data.
Segments Covered in this report are:
Component Outlook (Revenue, USD Million; 2018–2028)
- Hardware
- Software
- Services
Technology Outlook (Revenue, USD Million; 2018–2028)
- Head-Mounted Technology
- Gesture Tracking Technology
- Projector & Display Walls Technology
End-Use Outlook (Revenue, USD Million; 2018–2028)
- Hospitals
- Clinics
- Research Institutes
- Others
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The key regions included here contribute significantly to the worldwide market share. The report also gives a competitive analysis of the Virtual Reality in Medical market. The study categorizes the global market to project the total revenue and examine the past, present as well as emerging trends in sub segments such as types, size, vertical, consumers and geography.
Geographically, this report studies the key regions, focuses on product sales, value, market share and growth opportunity in these regions, covering:
United States
Europe
China
Japan
Southeast Asia
India
Scope Of The Report:
This extensive analysis sheds light on an array of intangible aspects connected with the business such as important definitions, end use and total revenue garnered across different regions. The researcher has taken a conscious effort to get a closer look at some of the top performers of the Virtual Reality in Medical industry. Other essential aspects evaluated during research include import and export, demand and supply, distribution channel, gross margin and supply chain management.
To add more credibility to the research the study examines the winning strategies adopted by the prominent vendors to maintain competitive edge worldwide. Vital statistics on the business performance is projected using self-explanatory resources charts, tables and graphic images.
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This report strategically examines the micro-markets and brings to light the impact of technology upgrades on the performance of the Virtual Reality in Medical market. Researchers conducting the research also carry out a comprehensive analysis of the recent amendments in the government regulation and their impact on the competitive landscape of the industry.
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The research assesses the recent progress in the competitive landscape including collaborations, joint ventures, product launches, acquisitions and mergers as well as investments in the sector for research and development.
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